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Workshop: "New policies for protection of ageing consumers"

Workshop for policy makers and scientists on ageing and its consequences in Orasac, Croatia (1.10. - 3.10.2014)

Aims of the Workshop

The JRC-IHCP's (Institute for Health and Consumer Protection) Behavioural Economics Team and Nutrition Team are organising a workshop entitled "New policies for protection of ageing consumers" with the support of the JRC Enlargement and Integration Action programme.*


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The EU countries as well as most of the E&I countries will face a tremendous ageing of their population over the upcoming decade. As ageing goes along with an increase in vulnerability of consumers, due to physical but also cognitive ageing as brain functioning changes over time, this process calls for new evidence-based consumer protection policies.

This workshop aims to highlight this point as the problem has not been the focus of major attention by policy makers. We therefore want to bring together decision makers from national administrations of associated countries with researchers working in the field of ageing in areas such as neuroscience, behavioural sciences, nutrition as well as economics and demography.

The goal of the workshop is
•    to collect information on the current state of play regarding any  policies focusing on the promotion of active and healthy ageing and the protection of the aged consumer
•    summarize the state of play of research on the effect of ageing on decision making and the contribution of lifestyle factors to cognitive functions
•    formulating policy needs and recommendations for all interested countries.


* This workshop is organized by the JRC with the participation of experts from the New Member States and Associated Countries. As foreseen in the framework of the 'Enlargement & integration action', the Joint Research Centre gives scientific and technical support to countries on the road towards EU membership, New Member States and Associated Countries. It supports the transfer of the EU legal framework (acquis communautaire) to national legislation and facilitates scientific and technical exchange.



Workshop venue, travel & accomodation

General Information


 The application period is now closed


Contact us

European Commission, Joint Research Centre
Institute for Health and Consumer Protection (IHCP)
Via E. Fermi, 2749
I-21027 Ispra (Italy)


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